Best Marketing Training & Certification Courses Online

Marketing in a business aspect can be defined in many ways. In fact, according to experts marketing can be perceived differently by different companies and include or exclude certain activities depending on the companies requirements or the way it functions. Defining marketing in a broader sense, marketing is a process in management from which the company's offering(goods or services) moves from concept to the customer. It also includes development, implementation and review of promotional strategies for the company.

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Course Overview


According to the American Marketing Association, Marketing can be defined as, “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering,and exchanging offerings that have value for customers,clients,partners,and society at large.” Most of us when asked about marketing often say that marketing is selling or even marketing is advertising. Marketing is a hell lot more than just this. In fact, marketing is one of the fundamentals of any business or brand and they cannot survive without it.

The concept of marketing as we know it today has had its inception way back in time since the Industrial Revolution. This period between the late 18th century and most of the 19th century was the time there were rapid technological and scientific developments and changes in the way industries used to operate. At this time purchasing goods began to be easier for the normal consumer. And increased competition along with mass production techniques fueled the need for companies to stand out from their competitors to become successful. This led to a rise in research as well as developments in the field of marketing.

Fast forward to the current market scenario. There has certainly been an explosion in the number of startups and companies in the market and after the internet bubble burst and businesses went online newer avenues opened up along with a dozen new marketing techniques.

Four stages of marketing have been developed that every plan for a successful marketing activity must resort to. They are:

  • Ideation - The process starts when you develop an idea for an offering, it may or may not be consumer-oriented.
  • Research and Testing - Before this idea goes public, relevant research, as well as testing on a smaller population, is essential to ensure the success of the offering.
  • Advertising - The information gathered in the 2nd stage helps in formulating marketing strategies and designing marketing campaigns.
  • Selling - Determination of how and where you plan to sell this offering to the consumer.

Anyone who has even the basic knowledge of marketing is familiar with the 4Ps of marketing which include

  • Product
  • Price
  • Place
  • Promotion

All other developments and additions change along with the type of marketing, which leads us to understand that presently there have been tremendous changes in the fields of marketing. Many new forms and concepts have been developed over the years in marketing. Some of them include:

  • Digital marketing
  • Influencer Marketing
  • Relationship Marketing
  • Viral Marketing
  • Green Marketing
  • Keyword Marketing
  • Guerilla Marketing
  • Blog marketing
  • Internet marketing
  • Video marketing, etc.

And the list keeps going on. As there are so many technological changes happening these days and marketing seems to be developing a new form in almost every one of them.

Many students from a diverse range of fields have been inspiring to learn about marketing. Marketing certificate courses have been on the rise ever since. A lot of institutions, as well as edtech companies, are offering a wide array of marketing certificate courses to train students in the field of marketing. However, many marketing certificate courses have been outdated in their curriculum as marketing is a very fast-changing field and moves along with the trends with the fundamentals remaining the same. This has led to an increasing number of edtech companies offering online courses in marketing By using technologies these online marketing courses go a long way in educating the students about the latest trends in marketing.

Verzeo Edtech has developed a Marketing Certification course Online for students as well as working professionals who want to excel in the fields of marketing. It is by far one the best of online marketing courses that one has to offer and with this marketing certificate course one can attain enough knowledge to jump-start their careers in the field of marketing.

This marketing certification course online offered by Verzeo has the following key characteristics to make sure an individual learns efficiently.

  • Access to exclusive course material and relevant resources.
  • Weekly mentoring and frequent Q&A sessions with experts.
  • Live virtual classrooms with 24x7 assistance.
  • Certificates to make your course completion a distinct and renowned achievement from major companies.
  • No cost EMI option.
  • E-learning powered by AI for efficient learning.

This online marketing course familiarizes its students with the fundamentals as well as the current developments in the fields of marketing due to industry experts being the key imparters of knowledge in this online marketing course. The curriculum includes the following but isn’t restricted to:

  • Introduction to Marketing Management
  • Core Concepts of Marketing
  • Understanding Consumers
  • Market Research
  • STP
  • Understand Processes in Marketing
  • Digital Marketing
  • Case studies to understand the concepts better and deduce relevant solutions and results using SMM, SEO, SEM and Analytics.

Course Overview


According to the American Marketing Association, Marketing can be defined as, “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering,and exchanging offerings that have value for customers,clients,partners,and society at large.” Most of us when asked about marketing often say that marketing is selling or even marketing is advertising. Marketing is a hell lot more than just this. In fact, marketing is one of the fundamentals of any business or brand and they cannot survive without it.

The concept of marketing as we know it today has had its inception way back in time since the Industrial Revolution. This period between the late 18th century and most of the 19th century was the time there were rapid technological and scientific developments and changes in the way industries used to operate. At this time purchasing goods began to be easier for the normal consumer. And increased competition along with mass production techniques fueled the need for companies to stand out from their competitors to become successful. This led to a rise in research as well as developments in the field of marketing.

Fast forward to the current market scenario. There has certainly been an explosion in the number of startups and companies in the market and after the internet bubble burst and businesses went online newer avenues opened up along with a dozen new marketing techniques.

Four stages of marketing have been developed that every plan for a successful marketing activity must resort to. They are:

  • Ideation - The process starts when you develop an idea for an offering, it may or may not be consumer-oriented.
  • Research and Testing - Before this idea goes public, relevant research, as well as testing on a smaller population, is essential to ensure the success of the offering.
  • Advertising - The information gathered in the 2nd stage helps in formulating marketing strategies and designing marketing campaigns.
  • Selling - Determination of how and where you plan to sell this offering to the consumer.

Anyone who has even the basic knowledge of marketing is familiar with the 4Ps of marketing which include

  • Product
  • Price
  • Place
  • Promotion

All other developments and additions change along with the type of marketing, which leads us to understand that presently there have been tremendous changes in the fields of marketing. Many new forms and concepts have been developed over the years in marketing. Some of them include:

  • Digital marketing
  • Influencer Marketing
  • Relationship Marketing
  • Viral Marketing
  • Green Marketing
  • Keyword Marketing
  • Guerilla Marketing
  • Blog marketing
  • Internet marketing
  • Video marketing, etc.

And the list keeps going on. As there are so many technological changes happening these days and marketing seems to be developing a new form in almost every one of them.

Many students from a diverse range of fields have been inspiring to learn about marketing. Marketing certificate courses have been on the rise ever since. A lot of institutions, as well as edtech companies, are offering a wide array of marketing certificate courses to train students in the field of marketing. However, many marketing certificate courses have been outdated in their curriculum as marketing is a very fast-changing field and moves along with the trends with the fundamentals remaining the same. This has led to an increasing number of edtech companies offering online courses in marketing By using technologies these online marketing courses go a long way in educating the students about the latest trends in marketing.

Verzeo Edtech has developed a Marketing Certification course Online for students as well as working professionals who want to excel in the fields of marketing. It is by far one the best of online marketing courses that one has to offer and with this marketing certificate course one can attain enough knowledge to jump-start their careers in the field of marketing.

data-toggle="collapse" data-target="#collapseTwo" aria-expanded="false" aria-controls="collapseTwo"> Marketing Training & Certification Course Overview

This marketing certification course online offered by Verzeo has the following key characteristics to make sure an individual learns efficiently.

  • Access to exclusive course material and relevant resources.
  • Weekly mentoring and frequent Q&A sessions with experts.
  • Live virtual classrooms with 24x7 assistance.
  • Certificates to make your course completion a distinct and renowned achievement from major companies.
  • No cost EMI option.
  • E-learning powered by AI for efficient learning.

This online marketing course familiarizes its students with the fundamentals as well as the current developments in the fields of marketing due to industry experts being the key imparters of knowledge in this online marketing course. The curriculum includes the following but isn’t restricted to:

  • Introduction to Marketing Management
  • Core Concepts of Marketing
  • Understanding Consumers
  • Market Research
  • STP
  • Understand Processes in Marketing
  • Digital Marketing
  • Case studies to understand the concepts better and deduce relevant solutions and results using SMM, SEO, SEM and Analytics.

Marketing Course Description

With this training, you can enable yourself with the most crucial skills which you need to be a successful Marketer or Entrepreneur. Indulge yourself into the concepts of Lead Generation, Marketing funnel, Market Research, and a lot more to be a successful marketer out there.

180K+

Training Hours

5000+

Students Trained

115K+

Mentorship Hours

20K+

Overseas Students

Skills Covered
blue-cirlceCore Concepts of Marketing blue-cirlceCompany Orientation blue-cirlceSMM blue-cirlceAnalysis
blue-cirlceSEO blue-cirlceSEM blue-cirlceDigital Marketing
Key Features
orange-circleMentoring sessions with Industrial Experts orange-circleReal-world experience through case study analysis and performance orange-circle200+ Hours of intensive learning
orange-circleNo Cost EMI Option orange-circleCertificates from internationally-renowned universities and companies
Skills Covered
blue-cirlce Website Development blue-cirlcePython blue-cirlceAngular blue-cirlceNode.js blue-cirlceJSON blue-cirlceXML blue-cirlcePHP/C#
Key Features
orange-circle Weekly Mentoring Sessions with Industry Experts orange-circle 200+ Hours of Learning orange-circleTeaching Associate for Code Reviews orange-circleNo Cost EMI Option orange-circleCertificates from internationally renowned universities and firms orange-circlePractical exposure through real-time Projects and Assignments

Marketing Course Description


With this Marketing training enable yourself with the most crucial skills which you need to be a successful Marketer or Entrepreneur. Indulge yourself into the concepts of Lead Generation, Marketing funnel, Market Research and a lot more to be a successful marketer out there.

180K+

Training Hours

5000+

Students Trained

115K+

Mentorship Hours

20K+

Overseas Students

Skills Covered
blue-cirlceCore Concepts of Marketing blue-cirlceCompany Orientation blue-cirlceSMM blue-cirlceAnalysis blue-cirlceSEO blue-cirlceSEM blue-cirlceDigital Marketing
Key Features
orange-circleMentoring sessions with Industrial Experts orange-circleReal-world experience through case study analysis and performance orange-circle200+ Hours of intensive learning orange-circleNo Cost EMI Option orange-circleCertificates from internationally-renowned universities and companies

Marketing Certificates


Learning with Verzeo comes with its usual and amazing perks. Check out the certificates offered from Microsoft and many other internationally renowned universities and firms.

Marketing Course Curriculum


Get to know the concepts that feature prominently in the field of Marketing for your knowledge. You can download them as well for reference.

Course Content

  • Introduction to basic Management concepts
  • Right usage of the terminologies.
  • Company Orientation
  • Viewing Consumers from a marketing perspective to understand their needs and requirements.
  • Understanding marketing of a company’s products and services
  • Greater understanding of consumers by identifying and Analysing Consumer Behaviour, Capabilities and Value.
  • Understanding the process of Market Research and techniques to implement market research.
  • Understanding Segmentation
  • Targeting and Positioning and
  • Marketing fundamentals
  • An Introduction to Market Mix.
  • Understanding Segmentation
  • Targeting and Positioning and
  • Marketing fundamentals
  • An Introduction to Market Mix.
  • Introduction to Digital Marketing
  • Understanding and application of Subliminal Advertising and Product Design Survey
  • SMM
  • Analysis
  • SEO
  • SEM

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Hear From Our Success Stories


Our Alumni Work At


Our students have made it to the world’s finest when it comes to employment getting placed in eminent companies like Microsoft, Cisco and NVIDIA among many others. You can too, with Verzeo Certification.

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Our Alumni Work At


Our students have made it to the world’s finest when it comes to employment getting placed in eminent companies like Microsoft, Cisco and NVIDIA among many others. You can too, with Verzeo Certification.

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Meet Our Mentors


Frequently Asked Questions


Marketing is the process of persuading customers to buy a product and services via various techniques.

It is beneficial as it helps in boosting the sales, in creating goodwill as well as in engaging the customers. It is a way to communicate with and understand the needs and requirements of the customers and fulfill the same.

The scope of marketing means the things that can be marketed. It includes goods, services, places, persons, organizations, ideas, experiences, properties, information, events.

Marketing is a must tool that is necessitated for the survival of an organization. So, no matter how advanced the world is, it will always need marketing to promote the products and services that a company provides to its customers to make them know about the products in contention and get them to use and stand to gain benefit from it.

The 4 P’s of the marketing mix are price, product, place and promotion.

By following the below-mentioned steps:

  • First, open Verzeo’s official website.
  • At the home page, you will see the Program tab, click on it.
  • It will be bifurcated into Internships and Pro-degree. Choose Pro-degree.
  • Further, choose Marketing.
  • Scroll down and choose the desired certification.

All three internships come with several certificates from reputed international universities like University of Texas, Arlington and Mississippi State University after completing the course successfully as well as a 100% job guarantee by following certain terms and conditions.

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